Bridgeston Motorcycle Tyres
NEW PRODUCT LAUNCH: BATTLAX SC - HYPERSPORT S21 - ADVENTURE A40
Bridgestone Europe (BSEU) is a key regional subsidiary of Tokyo-based Bridgestone Corporation, the world’s largest manufacturer of tyres and other rubber products. Bridgestone Corporation and its subsidiaries employ over 140.000 people around the world, operate 178 plants in 25 nations and sell products in more than 150 countries. One in five vehicles in the world drives on the company’s tyres. "Serving Society with Superior Quality” has been our mission since Shojiro Ishibashi founded Bridgestone in 1931.
Bridgestone offers a wide range of Motorcycle tyres for sport, touring, adventure and more. Whatever your driving style, Bridgestone has a tyre to suit your driving needs.
Overview
Contacted by Bridgestone via Farmboy Productions, to produce a new range of video and photography productions for Bridgestone BATTLAX Range of motorcycle tyres, to be launched at the EICMA Moto Show Milan, Ideliver Bikes were contacted to supply a range of logistical and supporting challenges, for the video productions on location in Southern Spain, Ideliver supplied location support for the three new product video’s which would be used for product marketing, screened around the world.
The logistical and professional services supplied included:
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Transporting a range of BMW Sports, and Sports Touring motorcycles, to and from the Bridgestone Headquarters in Brussels, to the production locations on the Costa Del Sol Southern Spain.
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Transportation of motorcycles crew and models to and from location, and the supply of production support.
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Professional Model Services, to supply professional riding skills for the screen, used in the productions of product screenings.
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Driver Support, to support the camera crew in their tasks to fulfil there duties in the filming of all three productions.
Farmboy
Besides being a production and post-production company, Farmboy distinguish their self by transforming humble ideas into elaborate stories. After all, they are visual storytellers with over 15 years of combined experience.
There services consist not only of creating movies, pictures or animations.
They catch there client’s eye by truly understanding their needs and using expertise to professionally execute every job.
They are today’s rebellious creators of visual content.
BRIDGESTONE
BATTLAX SCOOTER
The Battlax SC – known for its high performance, also supporting big scooters without compromising economy and fashionability – is the perfect tire to ride in urban areas. Speed, high handling performance and reduced noise are just a few of the Battlax SC features. Watch this next video for the real deal.
BRIDGESTONE BATTLAX HYPERSPORT S21
The Battlax Hypersport S21 – developed on the MotoGP circuits and designed to perform on the streets – here starring in a lifestyle product video about street racing. By making an analogy to another ‘performance’ sport – kayaking – we emphasize the brand values and the emotions these shots cause with the consumer.
BRIDGESTONE BATTLAX ADVENTURE A40
The Battlax Adventure A40 – the perfect mate for both on- and off-road fun – expands the all-weather potential of trial radials. With this ‘adventure’-tire, Bridgestone delivered an enhanced traction and stability on wet surfaces and a greater durability. Are you up for some racing? Ladies and gentlemen….start your engines!
Video Productions By: Farmboy
