Harley-Davidson® Wheels & Waves Event

Product Launch & Product Display - Biarritz France

Project Overview

 

The launch of the New Harley-Davidson® Street into the UK and Europe, along with a European dealer competition named the Battle of The Kings, every European Dealer is to Custom a Harley-Davidson® 750 Street, keeping to dictated prices & parameters, the winner is to be announced at the show. Ideliver Bikes was contracted to supply Logistical solutions for a range of custom bikes, transported from the UK to Biarritz France, along with the logistical challenge Ideliver Bikes also provided support throughout the whole event. Over the period of a week, as  a team we aimed to provide the following services:

 

• Motorcycle Logistics

• Event Support Build & Breakdown

• Product Launch Support

• Press Launch (motorcycle ride support)

 

Harley-Davidson® used a number of venues around Biarritz to host a variety of different events throughout the week, Ideliver were challenged with moving static display bikes from one venue to another for different scenario presentations, with the European press as the audience.

Harley-Davidson® Street

 

The fisrt street introduced into the UK was custom built by

 

Shaw Speed & Custom

 

 

 

 

 

 

 

 

 

Launched at

Wheels & Waves 2015